Having worked at JWT, DDB
and Saatchi & Saatchi back in Argentina, Pablo moved to the US in 2000 to become the Head of Creative at Bromley, followed by Conill Saatchi & Saatchi, and Grupo Gallegos.
A few years ago, he applied his Argentine barbecue skills and home tradition to work, in the form of fun and productive asado meetings with teams and clients. These great moments with friends served as the inspiration for the launch of self-founded BBQ Agency in 2014.
Since then, BBQ has created work for clients and brands like Pepsi, Royal Prestige, Starbucks, Infinity Insurance, Alimentos San Marcos, and Chrysler for the US Hispanic Market and Latin America, featuring Danny Trejo, Nicky Jam, Fernanda Castillo and Mauricio Ochmann among others.